Valentine's Day 'Kissing Booths' In Times Square

29 January 2016
Read Time: 0.9 mins

One of the most iconic photos ever taken in New York is The Kiss, capturing the moment a sailor kisses a nurse in Times Square during the V-J Day celebrations on August 14, 1945.

As Valentine’s Day approaches, snogging in Times Square is about to be honoured – encouraged even – once more, with the installation of kissing booths in the tourist-packed area in Midtown Manhattan.

Famous Times Square kiss The Kiss (Image: Alfred Eisenstaedt/Time & Life Pictures/Getty Images)

Created by local designers at Collective–LOK, the “Heart of Hearts” installation will be a ring of nine three-metre-high hearts. And inside each heart, diamond-shaped spaces form “kissing booths” for enamoured couples.

The Times Square Alliance has run a competition to find romantic public art installations for the square for the past eight years and this design was chosen as the winner.

The golden, mirrored hearts will simultaneously reflect the couples within it and the square around it, creating a “kaleidoscopic interior that dissolves the boundaries between viewing and performing”.

Valentine's Day Times Square Artist’s impression, courtesy of Collective-LOK

According to the designers: “Times Square is the heart of New York City – a blur of bright lights and billboards, noise, steam, passion and possibilities …

“It is spectacle made manifest, day and night. For Valentine’s Day we offer the Heart of Hearts, a space for both intimacy and performance within this spectacular atmosphere.”

The installation will be unveiled on 9 February and remain on view until 6 March.

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This article was written by Will Coldwell from The Guardian and was legally licensed through the NewsCred publisher network.

Will Coldwell

I am a junior reporter on The Guardian travel desk. Previously I wrote extensively for The Guardian, The Independent and other national publications as a freelance feature writer and reporter. I have a radio show on London Fields Radio called The Soul Report and DJ funk, soul and hip hop under the name Royale.