Your Journey Can Make A Difference - Here's How
Every adult Captain's Pack you purchase restores a patch of forest, regenerating wildlife habitat, supporting local communities, and giving back to the destinations you love.
Your Captain's Pack contributes to reforestation projects across Australia, New Zealand, Canada, Morocco, Indonesia, Mexico and Guatemala.
Flight Centre customers have already restored over 3 million trees.... and counting.
Every time you purchase a Captain's Pack, you're not just travelling to a destination, you're giving something back to it.
Every project is led by local experts with deep knowledge of the landscapes they're restoring.
Planted with Purpose is meaningful, it's measurable, and with every booking, you're part of what's making it happen.
Grow You Good Things!
Your next adventure starts here. So does your impact. Track the impact your travels are creating.
Beyond the Trees
How Planted with Purpose is Restoring Landscapes and Transforming Local Communities
Restoring Nature and Wildlife
Healthy ecosystems don't just happen, they're built, one tree at a time, across decades of careful, deliberate restoration. The projects we support through Planted with Purpose are doing exactly that, returning life to landscapes that have been cleared, degraded, and fragmented by generations of land use change.
Learn more about the nature and wildlife impact that Planted with Purpose is having across the globe.
Transforming Lives and Local Communities
Reforestation is about more than planting trees. When done well, it's a catalyst for social transformation—creating sustainable livelihoods, empowering marginalised communities, and rebuilding the deep connections between people and their landscapes. The projects we support are built on a simple belief: that lasting environmental recovery and community wellbeing go hand in hand.
Learn more about how Planted with Purpose is helping support local communities in the projects we're supporting.
Frequently Asked Questions
About the Planted with Purpose Program
What is Planted with Purpose?
Through Planted with Purpose, Flight Centre customers help fund real reforestation projects around the world.
Together, we’ve funded over 3 million trees in Australia, New Zealand, Canada, Morocco, Indonesia, Mexico and Guatemala. These projects restore native ecosystems and, in some regions, support rural communities with sustainable livelihoods.
Your tree will be planted in one of these amazing locations making a positive impact both for nature and the people who care for it.
Does this initiative offset my trip?
No. Planted with Purpose is not a carbon offset program and does not make your trip carbon neutral. Instead, it supports ecosystem restoration projects that rebuild Reforestation is about more than planting trees. When done well, it's a catalyst for social transformation—creating sustainable livelihoods, empowering marginalised communities, and rebuilding the deep connections between people and their landscapes.
It’s a positive step for nature, but it doesn’t cancel out the emissions from your journey.
Who is Reforest?
Reforest is a Brisbane-based social enterprise that helps organisations take meaningful, nature-positive action.
They work with businesses across Australia and internationally to support high-integrity reforestation and ecosystem restoration projects. Through partnerships with carefully vetted, on-the-ground planting teams, Reforest has helped enable tree planting initiatives across multiple countries, restoring habitats and supporting local communities.
Reforest’s approach is built on integrity, transparency, and long-term impact. To learn more click here.
How Tree Planting Works
Who plants the trees?
We work with trusted, local planting partners in each region.
These teams understand their landscapes deeply. They know which species belong there, how to restore degraded ecosystems, and how to care for trees long term. Many of our international projects also create employment and training opportunities within local communities.
Local knowledge is essential. Restoration only works when it is done by people who understand the land.
What kind of trees are being planted?
Restoration is not about planting as many trees as possible. It’s about planting the right trees, in the right place, at the right time.
In Australia, projects focus on biodiverse mixes of native species that reflect the original ecosystem. Internationally, projects may include native species and food forest trees that support both biodiversity and local livelihoods. This helps ensure long-term care and protection.
Healthy ecosystems are diverse, and our planting reflects that.
When will the trees be planted?
Planting depends on seasonal conditions. Trees need the right rainfall and climate to survive, so planting times vary by region. Depending on the project location, your tree could be planted within weeks, or it may be scheduled for the next suitable planting season, sometimes up to 12 months away.
Transparency & Tree Protection
How do I know the trees are actually planted and protected?
We partner with Reforest, a Brisbane-based social enterprise, who take this responsibility seriously. All projects go through a strict integrity and verification process. Our planting partners provide regular updates, including geo-tagged photos and progress reports. These show planting activity and early growth stages.
You can follow project updates and see photos by subscribing to the Reforest newsletter.
We focus on transparency because restoration should be something you can trust.
What happens if a fire or other event destroys the trees?
Reforestation always carries risk, especially in a changing climate.
Local partners actively manage risk through careful species selection, fire planning, over-planting where appropriate, and diversified project locations. We also spread planting across multiple regions to reduce exposure to any single event.
While no project can eliminate risk entirely, long-term ecosystem restoration is designed to withstand challenges and continue regenerating over time.
Visiting & Staying Connected
Will I be notified when my tree is planted?
Individual planting notifications are not currently provided (but coming soon!).
However, you can follow project progress and see updates via the Reforest project page and newsletter.
Can I visit the trees?
We totally understand the desire to visit your trees – we're tree lovers too! However, some of the projects are on private land or in sensitive locations, so we can’t always guarantee public access. But don’t worry, depending on where you are based, and where the projects are located, you may be able to take part in a community planting day (at your own cost).
To find out more about community planting days that you and your customers can attend, sign up to the Reforest newsletter.
